Skip to content
    RU

    All practice

    Playbook · 25 min

    Balanced metric baseline

    Connect a change hypothesis to flow, quality, experience and outcome signals.

    Run the playbook

    1. 1

      Write the decision this measurement will inform.

    2. 2

      Select one signal each for flow, quality, experience and outcome.

    3. 3

      Define source, owner and cadence.

    4. 4

      Record known confounders.

    5. 5

      Set a review date before collecting data.

    Copyable template

    DECISION / HYPOTHESIS / FLOW / QUALITY / EXPERIENCE / OUTCOME / DATA SOURCE / OWNER / CADENCE / CONFOUNDERS / REVIEW DATE